AFRA ZAINAB PUTRI; RR. SITI MUNAWAROH; LYDIA GEONADHI; IBRAHIM DAUD. Efektivitas Event Marketing PT. Bintang Sayap Utama Dalam Meningkatkan Brand Awareness Rokok Red Bold di Banjarmasin. Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah, [S. l.], v. 6, n. 9, p. 7259 –, 2024. DOI: 10.47467/alkharaj.v6i9.4690. Disponível em: https://journal-laaroiba.com/ojs/index.php/alkharaj/article/view/4690. Acesso em: 17 may. 2026.