Nela Tri Istianti and Ika Baskara (2025) “Pengaruh Customer Orientation, Brand Commitment, Brand Risk Terhadap Brand Loyalty pada Merek Bumi Susu di Bogor”, Comit: Communication, Information and Technology Journal, 3(1), pp. 213 –. doi: 10.47467/comit.v3i1.7138.