Alfreya Shahla Witono and Fitri Aprilianty 2024. The Impact of Skincare Short Video Promotion at TikTok For You Page (FYP) to the Skincare Product Purchase Decision. El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam. 5, 8 (Aug. 2024), 3687–3708. DOI:https://doi.org/10.47467/elmal.v5i8.3531.