RAHMADINA AZZAHHRA, A. M.; AULIYA SARI, M.; KARMELIA, S.; WELSON, T.; ERWIN, E. Pengaruh Influencer Marketing, Marketing Content dan Viral Marketing Campaign Terhadap Niat Membeli Produk Makanan dan Minuman Di Kalangan Generasi Z . El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam, [S. l.], v. 6, n. 12, p. 4699–4711, 2025. DOI: 10.47467/elmal.v6i12.10429. Disponível em: https://journal-laaroiba.com/ojs/index.php/elmal/article/view/10429. Acesso em: 4 may. 2026.