ZULHAM MUJI; HEDI CUPIADI; DANI ADIATMA. Pengaruh Celebrity Endorsement terhadap Purchase Decission dengan Brand Image sebagai Mediator pada Scarlett Whitening. El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam, [S. l.], v. 6, n. 10, p. 3705 –, 2025. DOI: 10.47467/elmal.v6i10.9322. Disponível em: https://journal-laaroiba.com/ojs/index.php/elmal/article/view/9322. Acesso em: 31 mar. 2026.